Archivio Tag Archivi: ' Purple & Noise'
SANREMO 2024: ‘SCANDAL’ OVER THE PUPA MAKE UP SPOT
Saturday 3 February, 2024
After the Esselunga case, here is the Pupa-affair to wake up all media spotlight [...]
A POSITIVE 2023 FOR DLVBBDO AND WITH A NEW IDENTITY IT BECOMES BBDO
Thursday 21 December, 2023
New acquisitions, including Salone del Mobile.Milano and Lines, several reconfirmations for the agency led by Marianna Ghirlanda [...]
RODL & PARTNER TURNS 25 YEARS IN ITALY AND GROWS NATIONALLY AND GLOBALLY
Friday 15 December, 2023
Christian Rödl: "Italy is a topical country for us". Brandes: "Ready for the challenges of the next twenty years alongside our clients". [...]
GLOBAL INNOVATION INDEX 2023. ITALY ONLY 26TH, DISTANT FROM THE G7
Wednesday 15 November, 2023
Manageritalia: “Improving the level of capital attraction of our companies”. Voltolina: “Let SMEs be the incubators of innovation” [...]
THE TRADE DESK: THIRD QUARTER 2023 +25% AND REVENUES OF 493 MILLION DOLLARS
Monday 13 November, 2023
"Performance that confirms how much precision, agility and transparency contribute to maximizing the results of advertising campaigns" declares Jeff Green CEO & Co-founder of The Trade Desk [...]
ALBERTO DAL SASSO NOMINATED MANAGING PARTNER DI ADJINN FOR ITALY
Thursday 14 September, 2023
+++ (January 2024): Purple & Noise stops all activities for the benefit of Adjinn and Alberto Dal Sasso +++ [...]
SUSTAINABILITY: GREENBICKERING, COMPANIES NOW FIGHT ABOUT WHO IS NOT AS GREEN AS THEY CLAIMS.
Friday 9 June, 2023
European Commission: in 42% of cases, companies' green communications are misleading. 36% of consumers avoid products with a negative environmental impact (GfK) and between brands there is a fight with green shots. [...]
TV: 3 OUT OF 5 ITALIANS WANT ADVERTISING BACK, EVEN IN STREAMING
Wednesday 31 May, 2023
Too many and too expensive subscriptions. Maximum spending budget 30 euros per month [...]
VARESE: INNOVATION AND GENERATIONAL CONTINUITY KEYWORDS FOR THE ECONOMIC FUTURE OF THE PROVINCE
Tuesday 23 May, 2023
Family businesses in Lombardy and Varese, extraordinary assets at risk of ageing: only 1 out of 6 has a leader under 50 [...]
Sustainability: Nuncas anticipates EU targets for recycled plastic in packaging by 16 years
Tuesday 9 May, 2023
Aurelio Manzoni (Sustainability manager): “By 2024 we will be 100% with respect to an EU target of 65% in 2040” [...]